SESI 2 2023/2024 | DVG30153 PACKAGING DESIGN

PACKAGING DESIGN focuses on the creative aspects of combining application of graphic and packaging in the creation of product identity for the purpose of selling. It plays the crucial role in the development of brand’s identity. Visual communication skills, design principles and processes are emphasized in producing product packaging and labelling. Economical, practical and visually attractive products identities are key aspects in packaging design.